Mortgage Software Group Selects Pixion’s
Picturetalk Web Conferencing Solution
PictureTalk Helps Mortgage Software Group Boost Sales
by 30 Percent in Less Than Two Months
PLEASANTON, Calif. – Jan. 28, 2003 – Pixion, Inc., the leader in cross-platform Web conferencing solutions, announced today that Mortgage Software Group, Inc., a sales distributor for Calyx Software, the market leader in front-end mortgage processing software, has implemented Pixion’s PictureTalk™ Enterprise Conference Server (ECS) Web conferencing solution as its primary online communications platform.
Mortgage Software Group tried several Web conferencing solutions, including PlaceWare and WebEx, before implementing PixtureTalk ECS. Installed on Mortgage Software Group’s server and behind its network firewall, PictureTalk provided the company increased control, consistent performance and the ability to fully tailor the product for its business communication needs. PictureTalk ECS has enabled Mortgage Software Group to collaborate in real-time for internal business conferencing, customer sales presentations and training programs for customers and staff.
“Within the first six-to-eight weeks of using PictureTalk, our sales increased by more than 30 percent and we saw a significant ROI,” said Robert Madsen, president, Mortgage Software Group. “With PictureTalk our sales teams are able to conduct a series of sales meetings with multiple companies in one day, when previously, a single sales meeting required several days of travel and in-person time.”
PictureTalk’s intuitive, easy-to-use interface enables staff across Mortgage Software Group’s remote offices to communicate in real-time and conduct meetings instantly and without lengthy integration or training. Staff members can also adjust the speed of presentations to compensate for recipient system and bandwidth differences because of Pixion’s unique Capture Frame® technology, which notifies the presenter when the conference participants have received the shared information on individual desktops.
“Mortgage Software Group is a great example of how companies can use PictureTalk to help increase revenue while simultaneously diminishing costs and significantly enhancing customer satisfaction and communication,” said William Dorman, president and CEO, Pixion. “PictureTalk is the perfect tool for real-time interactive sales demonstrations and training.”
About PictureTalk
PictureTalk is the first scalable online meeting environment that allows businesses to standardize on a Web conferencing platform that is easy to use and administer, can be deployed rapidly at the individual or enterprise level, and provides the highest state of data security available. Unlike most Web conferencing services that are only delivered via the Internet, PictureTalk is available as a high-performance Web-hosted service, PictureTalk Hosted Services, and an installed enterprise software application, PictureTalk Enterprise Conference Server (ECS). This allows users ranging from individuals to small companies to global corporations to select a cost-effective, scalable, Web conferencing solution that best fits their online meeting demands and budget parameters.
Designed to run natively on any client platform, including Windows®, Macintosh® and Solaris™, PictureTalk offers unparalleled ease-of-use and control, allowing meeting presenters to capture information in real-time right from their desktop, and easily share and collaborate over the Internet with an unlimited number of attendees.
About Mortgage Software Group, Inc.
Headquartered in Riverside, Calif., Mortgage Software Group, Inc. is one of three exclusive marketing companies for Calyx Software, the leading supplier loan origination and processing software to the mortgage industry.
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